The i'm Initiative and new secret emoticon

What does the i'm emoticon  represent?

It tells your contacts that you are making a difference, it is short for "i'm making a difference".

What are the i'm emoticon  codes and causes?

• American Red Cross --  ready to help, code = *red+u


• Boys & Girls Clubs of America --  providing a positive place for kids, code = *bgca


• National AIDS Fund --  fighting AIDS, code = *naf


• National MS Society --  joining the MS movement, code = *mssoc


• ninemillion.org --  helping 9 million refugee kids, code = *9mil


• Sierra Club --  exploring and protecting the planet, code = *sierra


• StopGlobalWarming.org --  stopping global warming, code = *help


• Susan G. Komen for the Cure --  finding the cure, code = *komen


• UNICEF --  helping kids survive, code = *unicef

Can I put the I'm emoticon  in my personal message? and send it in IM?

Yes you can. However you must also place it in your display name for your IM activity to be counted towards the donation.

...